We help service businesses grow smarter, faster, and more profitably.
We help service businesses attract quality local leads, win more jobs, and grow profitably through targeted ads and proven online strategies.
We follow a proven process that starts with understanding your business inside out so every campaign is built to bring in the right customers and deliver results from day one.
Some of the Brands We Work With.


















Our proven game plan gets results every time

Paid Ads
We run targeted Google and Social Ads that bring you enquiries today, not months down the track. Our campaigns are built to deliver an immediate return on investment, putting your business in front of locals ready to book. With over a decade of experience running ads for service businesses across Australia and millions in ad spend managed, we know how to turn every dollar into quality leads and jobs from day one.

Websites
Have a website that gets clicks but not calls? We design websites built to turn visitors into paying customers. For service businesses, that means more phone calls, more quote requests, and more jobs on the board. Our sites are fast, mobile-friendly, and optimised for SEO, so instead of being just an online brochure, your website becomes a 24/7 lead-generation machine.

Strategy
We don’t just run campaigns and hope for the best, we stay in the trenches with you. Every week, we run strategy meetings to review your lead volume, cost per lead, and conversion rates. Together, we put plans in place to improve performance and keep your pipeline full. On top of that, our sales training helps your team convert more of those leads into booked jobs. We’re proactive, hands-on, and 100% focused on making sure your marketing delivers results. Taking your business on a digital journey.

Content & Branding
First impressions matter, especially in the trades. That’s why we offer professional photography, videography, and content creation that showcases your business in the best light. From high-quality photos and videos of your team on the tools, to custom logos and branded content, we make sure your business looks as professional online as the work you deliver in person. Strong branding builds trust, sets you apart from the competition, and helps convert browsers into paying customers.
Why work with BLACKWATER
Other agencies
- Standard packages designed for the agency, not your business.
- Focused on everyone, but experts in nothing.
- Big promises up front, handed off shore or juniors behind the scenes.
- Lock in contracts or the continuous "let it optimise spiel"
- You’re bankrolling their lifestyle, not your ROI.
- Built to trap you, not scale with you.
Blackwater
- Your business is unique, and our marketing reflects that.
- We specialise in service and trade businesses - it’s all we do.
- Our clients deal with us, the owners, not junior staff.
- Clear plans, quick execution, real outcomes - no waiting around.
- Your money fuels growth, not agency overheads
- We never do lock-in contracts - we earn your business every month.
- Ongoing meetings to review, refine, and drive your digital strategy forward.
$20 million+
Managed ad spend
5,541
Leads generated in the last month
Trusted by service businesses across Australia
390+
OUR SERVICES
Google Ads
We help you attract local leads, increase conversions, and get the most from your ad spend.
Paid Social Media
We create and manage campaigns that increase brand visibility, generate leads, and turn followers into customers.
Websites
Build a strong online presence with a high-performing website designed to convert visitors into customers.
Local SEO
Get found by customers in your area with optimized local search strategies.
Search Engine Optimisation
We optimize your website to rank higher on Google, drive qualified leads, and grow your business sustainably.
Branding & Graphic Design
Create a lasting impression with standout visuals and a strong brand identity.
Professional Content
From website copy to blog posts and ad content, we craft words that connect and convert.
Lead Management
We help you track, nurture, and convert leads efficiently—so you never miss a growth opportunity.
Sales Training
We equip your staff with proven techniques to improve communication, build confidence, and boost conversion rates.
Marketing Consulting
Get expert guidance to grow your business with strategic marketing solutions.
Sales Training
We equip your staff with proven techniques to improve communication, build confidence, and boost conversion rates.
Marketing Consulting
Get expert guidance to grow your business with strategic marketing solutions.
WHAT OUR CLIENTS SAY
Frequently asked questions
Blackwater delivers a full suite of digital marketing services including SEO, Google Ads (PPC), social media management, content creation, web design, branding, email marketing, and analytics. Our focus is simple: strategies that grow your brand and deliver real, measurable results.
Results vary depending on the service and your goals. SEO usually takes around 3–6 months to show strong results, while PPC campaigns can generate leads almost immediately. Social media advertising depends on factors like audience, budget, and competition. We’ll always provide a clear, tailored timeline based on your industry and strategy.
We start by understanding your business, goals, target audience, and industry. From there, we design a personalised strategy tailored to your budget with the goal of maximising ROI and achieving measurable results.
We work with all service-based businesses from sole traders to large companies. Whether you’re a local tradie or a growing team with multiple crews, our strategies are designed to bring you more leads, more calls, and measurable results.
It’s simple! Contact us for a free consultation. We’ll discuss your goals, review your current digital presence, and recommend a customised plan to help you achieve success.
At Blackwater, we focus on delivering results not just promises. Our transparent communication, in-depth strategies, and commitment to client success set us apart. We act as an extension of your team, dedicated to growing your brand and driving real outcomes.
Our brand identity design includes a custom logo, color palette, typography, and brand guidelines. We work closely with you to ensure every element reflects your brand’s vision and values, while providing clear brand guidelines so you can maintain a cohesive look across all platforms.
At Blackwater, success means more than just generating leads, it’s about converting them into sales.
We provide you with lead management software that tracks the true source of every lead and shows what happens after it comes in. We’ll build a pipeline to nurture and manage leads for higher conversions and more sales.
Using advanced analytics and reporting tools, you’ll have full access to track key performance indicators (KPIs) anytime. Plus, we hold monthly catch-ups to review results, ensure leads are turning into sales, and identify new opportunities.
Because we work with leading businesses across Australia, we also share best practices to help strengthen your sales process and maximise results.